Built to Thrive Student Academy

For Coaches, Healers, Wellness Practitioners, And Therapists Ready To Succeed Helping Others.

Gain The Skills And Confidence To Build A Thriving Practice

Attract Clients.
Charge With Confidence.
Build Consistent Income.

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Launch places are limited so our team can work closely with the first students.

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Introducing Built To Thrive

The new premium course that helps you attract the right clients, charge with confidence, build consistent income, and grow a practice you love.

A coach reflecting on the growth of her practice at her desk

You Know The Difference You Can Make

You love helping people. You have skills that can make a real difference. But when it comes to getting your practice out into the world, it can feel as though everyone else knows something you don't. Should you post more, run a workshop, reach out to people, or change your offer? There is always another suggestion.

You sit down to write a post and struggle with what to say. You want the right people to recognise how you can help, but you are not sure who you are speaking to or what will make them stop and listen. So you keep preparing, polishing, and waiting to feel ready to put yourself out there.

When an enquiry arrives, a different uncertainty takes over. You explain more than you need to, hesitate when you mention your fee, or offer a discount before anyone has asked. You can feel confident helping a client and still find it uncomfortable to talk about the value of what you do.

Whether you are looking for your first paying clients, trying to turn occasional bookings into a steadier income, or wondering how to grow beyond a full diary, it is tiring to keep guessing. You want to spend more of your energy helping people - and have a clear, practical way to grow the business that makes that possible.

Give Your Practice The Foundations To Thrive

Imagine knowing who you want to help, how to reach them, and how to invite them to become clients with confidence. A clear offer, a message that connects, and a repeatable approach to starting the right conversations.

Built to Thrive brings practical business coaching together with Marisa Peer's mindset and belief teaching. You'll develop your niche, offer, visibility, and sales skills, with guidance to help you apply them to your own practice.

The aim is a business you understand how to grow, with a clearer next step and people alongside you as you take it.

A confident practitioner enjoying an online coaching session in his thriving practice

See What Changes When The Pieces Come Together

Sometimes the next step is more specific than you expect.

It is choosing the person you can help most clearly. Turning individual sessions into an offer you can explain. Finding a way to show up that you can sustain. Practising the conversation you have been avoiding until you can lead it with more confidence.

These are the kinds of changes our business coaching team helps practitioners make. Later on this page, you'll see examples of practitioners who sold their first packages, raised their session fees, and found clients through focused outreach.

Built to Thrive brings those business skills into a six-month programme, with coaching, practice, and accountability to help you put your ideas into action.

A practitioner learning from home and taking notes during an online group coaching call

Introducing Built To Thrive

Built to Thrive Student Academy

Six Months To Grow A Practice You Love

Built to Thrive is a business programme for people who want to make a meaningful living helping others.

Across six months, you'll work on the foundations of your practice with our coaching team, apply what you learn to your own business, and return for guidance as your questions become more specific.

You begin with a personal onboarding call and Success Map. From there, the curriculum, coaching, and practical exercises give you a clear path to follow, while regular reviews help you understand your progress and what needs attention next.

Built to Thrive programme: curriculum, coaching, community, AI tools, Personal Success Map and digital resources

What Is Included

More Than 25 Curriculum Modules.A structured programme across four phases, with lifetime curriculum access and a practical resource for every module.
Two Live Group Coaching Calls Each Week.Work through business questions with the coaching team as you apply the programme to your practice.
Two Sales Labs Each Month.Practise discovery calls, presenting your offer, and responding to objections with support and feedback.
A Private Coaching Call Every Month For Six Months.Review your progress and revisit your personal Success Map with a coach.
A Personal 60-Minute Onboarding Call.Build your six-month roadmap around your starting point and goals.
Marisa Peer's Mindset And Belief Teaching.Recorded teaching on identity and imposter syndrome, plus a short audio primer to use before discovery calls.
Your Climbing Crew.A matched group of three students who practise together and support each other's progress.
AI Tools And Practical Business Resources.Support with your niche, offer, and learning, plus workshop decks and resources to help you implement.
Six Months Of Community Access And Weekday Support.A place to ask questions and work through what comes up between calls.

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The Foundations Of A Thriving Practice

The curriculum moves through four phases: The Awakening, The Foundation, The Ascent, and The Breakthrough.

Across that journey, you'll develop the six pillars behind a thriving practice. They give you a way to see where your business is strong, where it needs attention, and how progress in one area supports the next.

Foundation 1 - Build Confidence In Your Value. A confident practitioner welcoming a client into her consultation room
01

Build Confidence In Your Value

It is difficult to build a confident business around an offer you feel uncomfortable making. You can feel confident helping a client and still hesitate when it is time to explain the value of a session.

Through Marisa's mindset and belief teaching, you'll explore the identity you bring to your practice and the self-doubt that can make you hide, undercharge, or hold back. You begin to recognise the value of what you bring to your clients and feel more confident expressing it, including when you are discussing money.

Foundation 2 - Find Your Niche And Shape Your Offer. A practitioner planning his offer with cards and a notebook
02

Find Your Niche And Shape Your Offer

When you try to speak to everyone, the person who most needs your help can struggle to recognise it.

You'll get specific about who you help, the problem they want to solve, and the result you help them move towards. Then you'll turn that clarity into an offer, with a package structure and pricing you can explain. The aim is to make it easier for the right person to understand how you can help them, and easier for you to invite them into it.

Foundation 3 - Get Seen By The Right People. A practitioner recording a helpful video on her phone
03

Get Seen By The Right People

Showing up becomes more manageable when you know where to focus and what you want people to understand.

You'll develop a visibility strategy around the people you want to reach. That means choosing where to spend your effort and learning to share your expertise consistently, in a way you can sustain alongside seeing clients. You'll have a clearer reason for the content you create and the conversations you start.

Foundation 4 - Lead Confident Sales Conversations. A practitioner listening confidently during an online discovery call
04

Lead Confident Sales Conversations

A discovery call is often where all the uncertainty in your business becomes personal. You explain too much, rush to fill a silence, or soften your price before the other person has even responded.

You'll learn to lead a clearer conversation: understand what someone needs, explain your offer, and help them make a decision about working with you. Sales Labs and peer practice give you somewhere to rehearse, receive feedback, and build confidence before the next real enquiry arrives.

Foundation 5 - Turn Events Into Client Enquiries. A practitioner leading a small workshop for prospective clients
05

Turn Events Into Client Enquiries

An event gives people a chance to experience your approach and the value of your guidance before a private conversation.

You'll build a recurring monthly event strategy designed to bring warm leads into your practice. With workshop resources to help you prepare, you can develop an event you can return to and improve, giving your visibility a purpose and prospective clients a clear next step.

Foundation 6 - Grow Through Recommendations. Two practitioners making a warm referral connection over coffee
06

Grow Through Recommendations

Clients who value your support often know someone else who could benefit from it. A referral system helps you make that connection more deliberately.

You'll work on a clear way to invite referrals from your existing relationships and satisfied clients. As your practice grows, those relationships can become an increasingly useful source of new conversations, alongside the visibility and events you are building.

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The Support That Helps You Put It Into Practice

Understanding the next step is useful. Having someone help you take it, review it, and improve it is where the programme becomes personal.

Built to Thrive gives you several ways to get that support across the six months.

01
A personal six-month Success Map on a tablet

A Personal Success Map From The Start

Before your first call, you complete an onboarding questionnaire so your coach can understand where you are starting.

In your 60-minute onboarding session, you build a personal Success Map for the next six months. You revisit it in your monthly private coaching calls, so your plan stays connected to the progress you are making and the questions that emerge.

For someone starting out, the immediate priorities may be different from those of a practitioner with an established client base. Your Success Map gives those differences a place in the programme.

02
A practitioner joining live group coaching online

Live Group Coaching Twice A Week

The programme launches with two live group coaching calls each week, rotating among the coaching team.

Bring the questions that come from applying the material: an offer you are trying to clarify, a conversation you found difficult, or a visibility approach that needs more focus. Coaching gives you a place to work through those questions while you are building, with other practitioners learning alongside you.

03
A practitioner smiling as he writes his next steps after private coaching

Monthly Private Coaching

Once a month, you meet one-to-one with a coach to review your progress and revisit your Success Map.

The first monthly review, your Day 30 checkpoint, helps you assess what is taking shape and where you need more support. Those reviews continue throughout the six months, giving you regular space to focus on your own business.

04
An overhead view of conversation practice cards, a notebook and a headset

Sales Labs Where You Can Practise

Twice a month, Sales Labs give you a supported environment to practise discovery calls, present your offer, and work through objections.

You can hear how your words land, notice where you lose confidence, and try again with feedback. That practice helps make a real sales conversation feel more familiar when someone is ready to discuss working with you.

05
Three Climbing Crew peers practising together online

Your Climbing Crew

You'll be matched with two other students, taking time zone and modality into account, to form your Climbing Crew.

Together, you practise each week. One person plays the coach, one the client, and one observes and gives feedback; then you switch. You have people who know what you are working on and a regular reason to return to it.

06
A practitioner listening to mindset teaching before a call

Marisa Peer's Mindset Teaching

Marisa's recorded mindset teaching addresses the beliefs and identity that can make capable practitioners question their own value.

You also receive a two-minute audio primer to use before discovery calls. It gives you a short moment to return to the way you want to show up before you begin a conversation about someone else's needs and how you can help.

07
Digital learning companion, niche and offer tools

AI Support And Practical Tools

Your AI learning companion supports you as you move through the programme. The Niche Coach AI Tool and AI Offer Maker help you develop your thinking about who you serve and how to shape your services into an offer.

You also receive three workshop slide decks, with versions for general coaching, RTT, and other modalities, plus a worksheet, AI prompt, or practical resource for each module. These give you starting points you can work with as you build your own business materials.

08
Four phases in an online learning dashboard beside a weekly planner

A Structure That Keeps You Moving

Lessons are sequenced, with completed exercises submitted before the next module unlocks. A weekly readiness sheet helps you prepare and gives coaches a regular view of your progress.

Alongside the calls, the community gives you somewhere to bring questions during the week. Monday to Friday, questions receive a response within 24 hours.

You keep lifetime access to the curriculum, so you can return to the teaching as your practice develops beyond the six months.

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Marisa Peer wearing her signature yellow top

A Personal Note From Marisa

I know how much people put into learning to help others. The time, the attention, and the desire to make a difference.

What concerns me is how often that commitment is followed by a struggle to make a living from it.

You can be deeply capable in a session and feel uncertain everywhere around it. How do you explain what you do? Where do you find the people who need you? How do you ask for a fee that allows you to make a living doing what you love?

Those questions deserve proper support.

We built Built to Thrive to bring that support together: my approach to mindset and belief, practical business teaching, and a coaching team helping you apply it to your own practice.

I want you to feel proud of the difference you can make and confident building a business around it. A business where you know who you help, understand how to reach them, and feel comfortable inviting them to become clients.

We are keeping the launch intake limited so the team can work closely with the people joining us. If this is the part you have been trying to figure out alone, I would love you to take a look at what we have built.

Marisa

Marisa Peer And The Built To Thrive Coaching Team

Mindset And Business Support Brought Together

Marisa Peer is the creator of RTT. Her approach to beliefs and identity informs the mindset teaching inside Built to Thrive, including the way practitioners think about their value and their ability to be seen.

For RTT practitioners, that brings a familiar part of Marisa's approach into the business side of your practice. For coaches and wellness practitioners from other backgrounds, the programme introduces that teaching alongside the practical foundations of building a practice.

Jen, Jake, and Angelique deliver the business curriculum and coaching support described throughout this page. Their role is to help you work on your offer, visibility, sales conversations, and the systems that support your practice.

Marisa's contribution and the coaching team's support are brought together around the same purpose: helping you grow a practice that allows you to reach more people.

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Marisa Peer teaching and speaking at events

Practitioner stories

What Practitioners Have Achieved With Our Business Coaching Team

Results cannot be guaranteed. Individual testimonials are for reference only and your own experience may differ.

Join The Built To Thrive Launch Group

Your Launch Group Offer

32%

Off The Standard Programme Fee

Join during the launch and save 32% on the standard programme fee.

We are keeping launch places limited so the team can work closely with the first students as they build their practices. It is an opportunity to join with a preferential rate and start applying the programme to your own business.

Your discovery call is where we talk through your goals, explain the programme and payment options, and help you decide whether it is the right fit.

To secure the launch offer, book that call before the offer ends. You can complete your enrolment after the call. The deadline applies to booking it.

Students start individually after enrolling, so your next step is to begin the application and arrange your conversation with the team.

Rewired To Thrive audio on a navy tablet with ivory headphones

Your Fast Action Bonus

Rewired To Thrive

An exclusive Marisa Peer audio, included as a fast-action bonus for direct bookers.

Marisa's mindset and belief teaching is part of the programme itself. Rewired to Thrive is an additional audio to support you as you build your practice.

Apply For Your Place

Complete your application, then book your discovery call by the deadline to secure the launch offer.

Book Your Call Before the Offer Ends to Secure Your 32% Saving on Built to Thrive.

Black Friday Offer Ends In
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Is Built To Thrive Right For You

A happy practitioner enjoying her thriving online practice

Built to Thrive is for people who love helping others and want to build a successful practice around that passion.

You might be beginning your practice and want a clearer route to your first paying clients. You might already be working with people but want more consistency in your enquiries, pricing, and income. Or you might have an established practice and want better systems to support its next stage of growth.

You do not need to arrive with everything figured out. The programme helps you choose your focus and shape your offer.

You do need to be willing to apply what you learn, practise the conversations, and make time to grow your business. The lessons are connected to practical exercises you submit, and your coaching is most useful when you bring the questions that come from taking action.

No formal qualification is required to apply. RTT practitioners, coaches, healers, and wellness practitioners from different backgrounds are welcome to explore whether the programme fits where they are now.

If you want practical guidance and people alongside you while you build, start with the application.

Book Your Call Before the Offer Ends to Secure Your 32% Saving on Built to Thrive.

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Your application

Your Next Step Starts With A Conversation

Begin with your application, then book a discovery call with the team.

You can explain what is working, where you're struggling, and what you want help with. We can show you how the programme works and discuss whether its support fits your needs.

To secure the launch offer, book your call before the offer ends after submitting your application.

Let’s start with you

Your Next Chapter Starts Here

Choose an answer to continue. You can go back to change it.

Step 1 of 13

Which best describes where you are with your practice right now?

Your Questions Answered

Do I Need To Be An RTT Practitioner?

No. Built to Thrive welcomes coaches, healers, and wellness practitioners from different backgrounds. You can be new to Marisa's approach and still apply. No formal qualification is required.

Is This Suitable If I Have No Paying Clients Yet?

Yes. The programme helps you develop your niche, offer, visibility, and sales conversations, which are relevant when you are building your first practice. Your onboarding call and Success Map help establish your starting point and what to focus on.

What If I Already Have A Practice?

You can work on the areas that need to become stronger: clearer positioning, an offer you can explain more confidently, a more consistent way to attract enquiries, or the systems that support growth. Your monthly private coaching calls give you space to review your own progress.

Will Marisa Be My Live Business Coach?

Your live business coaching is delivered by the Built to Thrive coaching team. Marisa contributes recorded mindset and belief teaching, including lessons on identity and imposter syndrome, along with an audio primer for discovery calls.

How Long Is The Programme?

You receive six months of coaching and community access, with lifetime access to the curriculum. Students start individually after enrolling.

How Does The Curriculum Work?

There are more than 25 modules across four phases. Lessons are sequenced, and you submit completed exercises before the next module unlocks. Each module includes a practical tool or resource to help you use what you learn.

What Support Will I Receive?

The programme launches with two live group coaching calls each week, two Sales Labs each month, and a private coaching call each month for six months. You also have your initial onboarding call, your Climbing Crew, and community support Monday to Friday, with questions answered within 24 hours.

How Much Time Should I Set Aside?

You'll need time for learning, coaching, peer practice, and putting what you learn into practice. Talk through your availability on the discovery call so you can understand the commitment before deciding to join.

Are Payment Plans Available?

Yes. The team will explain the available payment options and the launch offer on your discovery call.

How Do I Secure The Launch Offer?

Complete your application and book your discovery call before the offer ends. Booking the call by the deadline secures the launch offer; you can complete your enrolment after your conversation with the team. Launch places are limited.

What Will We Discuss On The Discovery Call?

We will look at your business across the audit areas, talk about your goals, and explain the programme. You can ask about the coaching, practical activities, and payment options, and decide whether Built to Thrive is right for you.

Help More People Doing What You Love

You chose this path because helping people means something to you. You want to see clients move forward and make a meaningful living using the skills you care about.

Imagine bringing the same enthusiasm to growing your practice that you bring to helping a client.

Built to Thrive gives you six months of practical coaching and support to grow your practice. You'll have a personal starting point, a curriculum to follow, and people to turn to as you apply it.

Begin with a conversation about where you are and what you want to build.

Apply now, then book your discovery call before the offer ends to secure the launch offer and save 32%.

Book Your Call Before the Offer Ends to Secure Your 32% Saving on Built to Thrive.

Black Friday Offer Ends In
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Apply For Your Place
Black Friday Offer Ends In
- Days - Hours - Minutes - Seconds
Apply For Your Place